AdFed workshop

Something you might consider attending:

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AdFed is offering students two perfect opportunities in April for expanding your advertising knowledge and networking with marketing professionals.

First, there's a lunch:

Social Media and Your Personal Brand.

Enhance your profile, expand your network and elevate your career. Join Bill Balderaz, founder and chief optimism officer of Webbed Marketing, to learn about today's hottest online applications for networking, job hunting, career building and personal growth.

In addition, Balderaz will address how businesses and marketing, advertising and PR professionals can associate hard results with social media campaigns. His topics will include:

• How to set personal and business goals for social media campaigns

• How to determine the ROI of social media

• What tools help measure ROI

• Determining the value of social media

• Understanding the metrics of social media

• Case studies and real-world examples of how social media campaigns have been monitored, measured and analyzed with hard results


Then, there's a workshop (just for students):

In this workshop, you'll be able to talk with big names in the Central Ohio advertising community. After an opening presentation, you'll participate in roundtable discussions led by:



Ø Allison Brinkman, Public Relations Manager at Eisen Management Group

Ø Jerry Dannemiller, Director of Marketing and Communications, Wexner Center for the Arts

Ø Brandi Hann, Human Resources Director at SBC Advertising

Ø Keri Palmer, Account Supervisor, RMD Advertising



The roundtable discussions will explore a variety of marketing topics, like interactive marketing, social media, and event promotion.

As an added bonus, snacks, drinks, and a goodie bag are included with the workshop.


Don't miss your chance to learn directly from these experts.


Where:
The River Club at Confluence Park
679 W. Spring Street
Columbus, OH 43215

When:
Friday, April 16

Time:
11:30 Networking
12:00 – 1:00 Lunch and program
1:00 - 4:00 Workshop

RSVP:
www.adfedcolumbus.org
Or email: administrator@adfedcolumbus.org
614-866-9099

Vegetarian meal is available, but must be requested by the deadline.

Deadline:
Thursday, April 8

Cost:
Students $25 (covers luncheon and workshop)

Add $10 for reservations after the deadline or walk-ins.
Cancellations after the deadline and no-shows will be billed.


Office of Career Services
Ohio Wesleyan University